COOKIES AND PRIVACY
At DIAMOND AUTO GROUP (“DAG”), we value your privacy and are committed to safeguarding your personal information. We collect and process data only for legitimate business purposes and to better serve you. We strictly adhere to the Data Privacy Act of 2012 and implement appropriate technical and organizational measures to protect your personal information.
DIAMOND AUTO GROUP includes DIAMOND MOTOR CORPORATION and KCARS INC.
Published: September 2018
Revised: September 2025
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1. Collection and Use of Personal Data
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We collect personal data in the course of doing business with our clients. Information may be gathered at our company premises, offsite displays, road shows, and marketing activities.
We may collect:
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Name, address, contact number, and email address
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Customer IDs and supporting documents
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Financial information necessary for transactions
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Information submitted via our website and social media channels
For example, our website’s Contact Us form may request the following:
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Name*
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Email*
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Contact Number*
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Branch*
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Subject
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Message
Purpose of Use:​
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2. Disclosure, Storage, and Retention
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We and our business partners may contact you regarding products, services, and support. This may include:
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Preventive Maintenance Schedule (PMS) reminders
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Warranty coverage and technical recalls
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Service reminders and customer support
If you apply for financing, necessary data may be shared with accredited financial institutions solely for processing and approval. Financial documents will not be uploaded into any processing system and will be retained only as required to complete the loan cycle.
We may retain:
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Financial documents – up to 1 year after completion of the transaction
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Service and repair records – up to 10 years in compliance with the Bureau of Internal Revenue and local tax authorities
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Vehicle information (e.g., VIN and repair history) – may be retained indefinitely to support technical requirements
All personal data is secured using strict physical, electronic, and organizational safeguards, including biometric access, user access controls, and secure storage.
3. Your Rights as a Data Subject
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As provided under the Data Privacy Act of 2012, you have the right to:
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Be Informed – Know how your data is collected and used.
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Object – Withdraw or withhold consent to the processing of your data, except as required by law.
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Access – Request details of the personal data we hold about you.
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Rectify – Request correction of inaccurate or outdated data.
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Erase or Block – Request deletion, blocking, or removal of your data where legally applicable.
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Be Indemnified – Claim compensation for damages due to inaccurate, false, or unlawfully obtained data.
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Data Portability – Obtain a copy of your electronically processed data in a commonly used format.​

4. How to Exercise Your Rights
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You may exercise your rights by contacting our Data Protection Officer (DPO):
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Please note that changes or deletion requests will only be processed with justifiable cause and may be subject to legal and regulatory requirements. Residual data in backups may not be immediately removed but will be securely archived until deletion.​​
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5. Updates and Revisions
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We may update this Privacy Statement from time to time. Any revisions will be published on this notice, with major changes highlighted and communicated separately.
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6. Contact Information
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For inquiries, objections, complaints, or concerns regarding data privacy, please contact our Data Protection Officer (DPO) at:
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