"Experience the Diamond Difference"
WHO WE ARE
OUR HISTORY
DIAMOND MOTOR CORPORATION is a premier automotive dealership that sells, markets and services the whole line of Mitsubishi vehicles.
DMC opened its doors to the public in August 1969 as the national dealer of Fuso trucks. In 1972, DMC expanded its market to passenger cars after it was appointed as a direct franchisee of Chrysler Philippines Corporation, which eventually tied up with Mitsubishi Motors Corporation in Japan.
As a pioneer Mitsubishi vehicle dealership, DMC grew rapidly to become a leading retail partner of what is now Mitsubishi Motors Philippines Corporation (MMPC), the country’s sole assembler and distributor of Mitsubishi vehicles. With the market acceptance and growth of the Mitsubishi line, DMC emerged as one of the biggest automotive retail sales and after-sales providers in the country.
Today, Diamond Motor Corporation operates two full-service Mitsubishi outlets in Metro Manila. Both outlets had been refurbished to keep attuned to the ever-increasing demand of the automotive buyers for modern, well-equipped sales and service facilities run by a team of dynamic and dedicated people.
To this day, Diamond Motor Corporation promises to be true to its commitment to delivering only the highest quality of service in the industry.
OUR CORE VALUES
To God be the Glory
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We recognize the stewardship graciously given to us by the Almighty. Our purpose beyond all else is to faithfully build and expand what has been entrusted to us in order that the Lord and His purposes may be elevated, being a blessing to all of our stakeholders.
We Value Family
Society is built on the family. The success and sustainability of our company are very much dependent on flourishing of our families and how we extend this familial spirit to our co-workers and our customers.
Conviction to Serve
The attitude and work ethic we espouse are aimed at setting the highest possible standards of service, as an organization and as individuals. We lead through the way we serve.
Malasakit
In the genuine spirit of the Filipino tradition of Malasakit, we aspire for compassion, accountability and ownership, putting our clients' concerns above all. We encourage a culture of caring among our employees.
Perfect Effort
Perfection is not required. But what we do require is the consistent pursuit of peak performance. A passion for growth, the pursuit of innovation, continuous improvement - born out of pride in what we do. Unfulfilled potential is a disservice to all concerned.